Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Daniel Witt · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have this app for iPad Pro and MacBook Pro and it seems that the iPad version is broke and will not scan network, says it is “unable to refresh scan”. I have reached out to developer several times without a response. What gives? Can I please get a response from developer?
All the one stars are old hardware/software on an earlier version from what I can tell; “My phone is trash... worst app ever”. Anyways I just got it, and it scanned really fast. I can see my devices, look at their info individually, and it gives real-time info. Btw I’m running an iPhone 7+ on iOS 13.1.3.
I like this new version much better than the app I was using. Nice! Thank you.
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