Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Krzysztof Haft-Szatynski · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Good job on creating this game
This is an interesting programming app. I like the layout, graphics and price. We tried Hopscotch with a class, which was a disaster. This is much more straightforward, but could use some tweaks to make it easier to use with kids. Some of the directions are confusing. With more detailed directions explaining cause and effect, this would be 5 stars for me. For example, why does the turtle need to change colors to achieve a goal? The app says that there is a problem that needs to be solved, but as a user it doesn't seem that way. Some of these details seem counterintuitive, but not so much that I wouldn't try this with a group of kids. This is definitely worth evaluating!
There doesn't seem to be any sound, which is a serious lack. There are bugs in the levels, the difficulty progresses far too quickly, and there is no way to design custom levels. But it does what it says on the tin: Teaches programming basics while seeming like any other game. Also, the multiple users feature is an unusual and greatly appreciated bonus. Four stars because it doesn't seem to have any competition.
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