Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Artem Trembach · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I really wanted to like this app and have it be useful. Unfortunately, it seems that some tests like the MMPI were translated or scanned incorrectly from printed material. The color test was surprisingly accurate but because it doesn’t seem to provide any direction to the taker also quite useless. One test provided no results afterwards despite having answered 75 questions. The poor grammar and syntax in the MMPI in particular made me decide to stop answering questions and ditch the app. It almost felt like it was translated from Mandarin and that the results would be harvested by some Chinese hacker. I don’t mind spending more than $1.99 to get rid of ads but at least make the app decent and useful. Overall, an interesting effort that fell short of expectations.
For examining oneself, it would be useful to have a random test option such that the app will randomly pick a test and provide you with questions without knowing the title because if the person knows the content of the test, then the results can be skewed.
The translation of the content on this app has severe typos resulting in confusing or mid-understood questions. The results therefore are definitely not accurate and for the lay person who doesn't understand the complexities of psychology and behavior -could really damage ones view of one's self. This app is not responsible to it's users. Furthermore, you can't pause during the test so if you get a phone call or your kid needs you and you pause too long, the app refreshes and you have to start all over. Poor content and poor design!!!
Mindlab is an amazing app that will help you learn more about yourself, your personal life, relationships with others and more. Give it a try, follow...
| Name | Price | Type |
|---|---|---|
| No Ads | $2.99 | One-time |