Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ivan Solianyk · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The tests are great and I can read the questions pretty good and the only thing I might change a little bit is 2 more free quizzes but also add 2 more non-free quizzes so basically more quizzes
Booo
I love the tests and that many are free, but it definitely needs some help with editing. Many quizzes do not seem to have been written by a fluent English speaker, making the meaning of some questions difficult to decipher. With some editing for grammar and clarity, this could be a really great app.
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