Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Milanoo Co,.Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I gave this company a try since it looked like it had cute items. I just wanted the items for my trip that was four weeks away. I figured I had plenty of time. My cart had over 15 items and my total was over $100 only to find out I would have to pay $25 for shipping! Like I said I wanted cute things so I placed the order to get it fast. I went on my trip and never received any of my items and the tracking system they have is a joke! It’s not through the company!!! I came back from my trip to finally get the items, the dresses are ripped and the others have strings hanging off!! Poorly made, not to mention the Jewelry is trash!! I got a pair of earrings with one earring ! Necklace that was bent so I never wore anything!! I tried to return items but the customer has to pay for it outta pocket and they must receive the items within 14 days!!! It’s a joke!!! It took 6 weeks got my items to get to me but I have to pay to return them and make sure it’s within 14 days!!! Like I said WORST PLACE TO SHOP ONLINE SO DONT DO IT!!!
When you go into the reviews on the app for almost every item, there are loads and loads of fake reviews in different languages. How do I know they’re fake ? When you translate it, it almost always has nothing to do with the actual product. I bought a dress over two weeks ago and when it arrived it was nothing like what I expected. I gave them my size and everything and it still came too baggy, too long. The zipper came broken and I have been trying to reach out but nobody has responded yet. I tried to call the customer service number they provide but when it answers it’s an automated voice saying I have to pay to connect with them. Do not buy anything from this site. I repeat, it’s a scam.***update*** after multiple messages to customer service with pictures provided, I get a call late at night from China and a woman answered. She started to tell me at first that she liked how the dress looked on me and she saw nothing wrong with it. The pictures I sent showed something clearly wrong with the dress. I ignored her saying I just want my money back (politely) and she countered by telling me again that they can only do return and exchange to which I said “but don’t you have to pay to ship it back??” And she said yes. IM NOT GONNA PAY TO SEND BACK A MISTAKE JUST TO GET ANOTHER MISTAKE IN RETURN. I was persistent and she said the best she could do is give me 40% of what I paid, NOT INCLUDING THE EXPENSIVE SHIPPING AND OTHER FEES. I would only be getting 5 bucks. Smh. We ended the conversation with her agreeing to see what she could do about a better refund. Guess we will wait and see. Severely infuriated. Will update again.
We’ve ordered cosplays off of this site and app many times. Shipping is a little expensive, but everything is always high-quality. However, I feel like the team could benefit greatly from a high-standards English-first editor to fix the numerous oddities in spelling and grammar throughout the website.
Milanoo is an online one-stop fashion shopping platform since 2008. We provide over 100,000 items including Women's Clothing, Shoes, Wedding Dresses,...