Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MemberCard · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Downloaded this app because of a mailer from my local NPR station. Went as far as the create a login screen and poof the app crashes. Restarted, unloaded/reloaded, ect… nothing works. This app is junk. I’m annoyed that a local nonprofit is probably paying for the service.
App keeps crashing and closing out. Fix needed please.
The app does not follow instructions to use location services only when the app is in use. You have to cut off location services completely.
Benefits and discounts are available exclusively to MemberCard-holding members of local public broadcasting stations and nonprofits. Interested in rec...