Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Master Lock Company, LLC. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have had my bluetooth smart lock 4400D since the initial app release under the eLock branding and I still use the very same lock. The new app is so much smoother and I noticed the enterprise version has an app for the Apple Watch. Any chance home users can get an Apple Watch app? It would be an added convenience to have the same functionality for the Apple Watch in the home because if you live in a big house, your phone may not be able to connect within 6 feet of the lock if it’s charging in a different room which the watch would have enough battery throughout the day to make accessing locks a breeze.
Cool lock, great concept. But unless I remove my iPhone from my pocket and unlock it, the lock will not open; even though the master lock app is "open" on the phone. I've had this lock for several years and it's gone through an app update (actually a completely new app) and a firmware update, and still it will not reliably unlock. Considering my August smart lock reliably connects to my phone via Bluetooth and unlocks my front door, there is no reason Master Lock shouldn't be able to update their software to deliver the same experience. Especially considering what Master lock charges for this lock.
They fixed a number of the issues with the old app and added several new features that make the app work better and easier to use. Like that I can now give guests time specific access. I love that I no longer have to remember a password..seems easier and more secure.
Master Lock® Vault eLocks has been enhanced and redesigned as Master Lock® Vault Home Your smartphone is the key to your padlock and lockbox – no mor...