Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Malco Theatres · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Stop hoarding the special release popcorn buckets from opening night customers and having your employees lie about it. You aren’t fooling anyone just making them not want to come back.
My daughter who is 16 came to the movies with me the 50 year old parent and her boyfriend to see a horror movie. They wouldn’t let her in because she didn’t have her ID. That’s fine, I get it, and I don’t hate them trying to do something to stop kids from seeing things they shouldn’t BUT they wouldn’t refund the movie cause I bought the tickets off of fandango which their website promotes. Their employees even said you should never use fandango or flixter because we can’t refund. They gave me “special” tickets so I can come back some other time, but I live an hour away and was coming to see this one movie in imax.
I’ve had the malco app for years. I used to be able to go to the app, stay permanently logged in and see my own theaters, rewards account, etc. I could find my shows, order tix quickly, get reward points and be off in a few minutes. This app is nothing better than going to a random website. I have no idea how to even find my account . Every time I get on, I have to relearn how to login, still can’t locate rewards and have to go through a tedious process to locate my theaters/shows/availability. Why would a company make their app so very difficult, when it seemed to be working fine? Can you just trash the new app and go back to the old version? I don’t see any company responses to the reviews on App Store, which appears that no one cares to address it? Malco theaters is a great company, but this has me puzzled. Thought the feedback on App Store would result in changes, but I’ve been wading through this maze for what seems like a year now at least with no update changes to make it user friendly. …. Frustrated customer here ☹️
Lets go to the movies! Malco Theatres locations, movie times, and coming attractions for all Malco Theatres.