Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hans Rietmann · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It doesn’t have a way to select the albums from your library and it’s very frustrating when trying to edit picture that are not the ones that you most recently took. Hope they fix that soon because outside of that it’s a 10/10.
Well designed camera with beautiful filters and nicely placed manual controls for quick on the go adjustments.
I like to take photos of my watercolor paintings as I’m working on them. The Apple camera never gets the exposure right, and it’s almost always too saturated. I know how to use the adjustments, but they really aren’t that good. With this app all I did was adjust my exposure, and the photo looked fantastic! I know there’s a lot more I can do with it, but this alone makes me really happy.
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