Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗zouhair mouhsine · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Up above
Four negatives (minus a star for each) First- Apps that market app launcher widgets come with the ability to configure WHICH apps/icons get shown and how. This Lili Widget app does NOT; you are stuck with the preset app icons they chose, and the App Store page hides this fact. Instead, they just repeat deceptively vague words like “customize”, “options” and “flexibility”. Second- The claim about viewing info “at a glance” is entirely untrue. Nothing is displayed in the widget aside from the (preset) icons. They do seem to open the respective apps, but just opening an app is not making its info accessible “at a glance”. Third- In addition to requiring an ad video to unlock each “shape” (which I don’t have a problem with), the app is COVERED IN ADS. Fourth- This app violates Apple’s terms by completely ignoring when the device’s ‘In-app Ratings and Reviews’ is disabled by still spamming for a rating EVERY TIME you open the app.
But more shapes please and better plus more click actions
Our app allows you to add widgets to your home screen, providing a personalized and interactive experience. With our selection of different style widg...