Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Centers For Disease Control and Prevention · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app literally saved my life and allowed me to safely catch my wife having an affair with my neighbor Steven. Had i not used this app i would’ve fallen over in shock when i looked into my bedroom window.
Recently downloaded this app again, the most recent update seems to have rendered the measuring angle aspect of this app inoperable. Please fix this when you get a moment!
Neat app. The pictures make it easier to make sure I'm doing it right.
The National Institute for Occupational Safety and Health (NIOSH) is dedicated to ensure the safety of extension-ladder users by developing and dissem...