Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Enphase Energy, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Been doing service work for Orphaned systems for over 9 yrs. ITK has certainly improved for new installs, though still lags with updated info, it does not help much with orphaned systems. Big issue. Doesn’t recognize Envoy -R or S and bugs out with upgrades to new IQ when retiring old legacy equipment. Too many to list… Seems like the servers and updating is severely lacking still which costs service companies far too much lost revenue and time. Makes scheduling very difficult if not impossible while also creating an “lack of trust in knowledge with the homeowner”. Not good practices to create complication and system lag. The OLD ENVOY -R issues with noise was much more user friendly. Requires CT’s be configured when none are present ( as if the previous installer put them in or are being used on PV production monitoring only type systems), requires permit /contract info that some orphaned clients don’t know and yet requires us to lie about it to get rid of the alert, doesn’t accurately retire RMA’d inverters, requests PTO dates on systems that had PTO over a decade ago. Some info that is required is intrusive while creating delays or ITK lock ups due to info that is either not available or was available up to 16 yrs ago on the enlighten system when the legacy system was initially installed.
Numerous times of using this app, I have spent countless hours trying to fix something that wasn’t wrong because of his reporting that there’s a problem. I have to check across multiple devices to make sure I’m not working on something that is really not broke. having to call into Tech Support and being told they are seeing something totally different than I am when I am on site is counterproductive. I realize this is just a computer program and nothing is perfect. I just hope that this can be improved upon.
I use this app on a weekly basis on an iPhone and for the most part it does great, with the recent update I am not able to create a support case anymore though. When I click to create a case, I can’t select the subject line and can only write a message, this keeps me from submitting a case without being able to write something in the subject field. Hopefully this can be fixed!
Install, commission, and configure the Enphase Energy System