Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Knockouts, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app does not work… will not let you book and you cannot call anymore… website on the web is also broken….
As of the last month or so, all the locations have been removed from the app. It now says the closest one is over 1000 miles away in another state.
Yes - it’s convienient to schedule your appointment on line but the app is missing some very basic features: 1. The inability to change or cancel an existing appointment. You have to call to change or cancel and that negates the usefulness of the app and makes it likely that someone just won’t show up for an appointment they can’t make. 2. Service pricing. What’s included in each package? How do I know which service I need to make an appointment for? 3. No calendar reminder. Why not include the functionality to add your appointment to your calendar?
Knockouts Haircuts and Grooming now has an app to help save you time and keep you looking sharp. You’ll have the freedom to make a reservation, find y...