Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MMS consulting Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
App constantly freezes and crashes and is full of glitches. Latest one I’ve come across is it telling me my credit card isn’t on my account anymore, yet when I go to add it, it says a similar credit card is already on my account and the info for it has been updated, yet my card still doesn’t show up?? So now the app is useless to me since I can’t pay for anything since I’m not giving this buggy mess called an “app” my debit card
Curbside pickup here is so easy & convenient. A quick stop & my shopping is done! It saves me from “impulse buys”, which saves a bunch of $$😉
The app is a mess. It stalls, freezes, and brings up random items (Why when I put Gin in the search box does it show me Beers, bourbon, hard seltzer, and Reese's pieces?) It is phenomenally slow to change pages, add to your order, and do the most fundamental things and app should do smoothly. During the pandemic ordering online should be a priority. Not being able to use this app is losing you customers and money.
With Multiple location around Massachusetts. With the App you can browse for the Wines, Spirits and Beer available in the stores or order for deliver...