Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kelvin Sherlock · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a simple and lightweight yet fun and addictive addition to any puzzle gamer’s library. A fun twist on the tile matching game formula.
It's been on my iPhone since it was first released and I even put it on my iPad in 2x's mode; now it's been scaled to fit nicely on the iPad with many tile options!
One of my favorite games on my iPod touch. The last update added a Gravity Mode, which I love and have found very addictive!. It requires more planning and is a great twist on the regular game. I found this game purely by accident and I'm so glad I did!
If you've got time to kill (anywhere from 20 seconds to a few hours), iShisen might be right for you. Shisen-Sho (“Four Rivers”) is a tile matching...