Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Brandon Fichou · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
There’s only one card per type so if more than 1 person is playing, you all win at the same time. Stupid. Pointless. Edit after seeing the developer reply: the app was downloaded on two separate phones, mine and my son’s. When each of us opened the app on our separate phones to play against each other, we had the exact same layout of tiles and items. It would be a tie. No winner. No point to playing.
On iPhone X. Please pull from store. Bad developer.
When you start the game two columns of the tiles needed to play are off the screen making the game unplayable. The dev likely did not keep up with screen resolution changes.
Car Trip Bingo is here! A bingo for that long car trip. You can play a traditional style game, 50 state license plate bingo game, road sign bingo, o...