Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗TMSOFT · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app was already fantastic and now there’s background audio so I can keep the noise going while I use other apps!? Bravo!! Love all the choices and the ease of this app. The ads aren’t that big of a deal considering it’s free, so I don’t really have a problem with that. They never seem to interrupt the app so we’re happy here!
I'm a baby photographer and this is the key to keeping babies calm!
This app is great with many sounds to use. However, the sound stops when you try to use any other app on the phone. If it could still be used in the background, this would be a perfect app.
White Noise Baby is now available for FREE! Recommended by Katie Couric as an APP-solutely fabulous baby app for moms! Help your baby relax, stop cry...