Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗OPW Fueling Components Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Twice now I have gone to shell car washes and with the app open and location services set to on when the app is in use, the “start car wash now” button is greyed out even when I’m right at the entrance. Had to use intercom to give clerk my code.
Wash shows as it is good but it has been used cannot add a 5 th one and cannot use the one that is used but shows as valid. Does anyone actually test your apps?
No clue how to load a new car wash card into the app. Asked two staff at two stores and they didn’t know either. Also why is this app a separate app from the shell app.
Use this application to start the carwash at participating Shell Canada locations across Canada using your iPhone instead of having to roll your windo...