Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dmitriy Sinyakin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
See I like it but it’s would be awesome if it told me the right answer after getting it wrong and losing so I can learn.
It’s so bad every time I get on it I can’t play it
So far the app ok but....I lost interest in playing after losing because the ads are too long!
Game for all car lovers! Consider yourself an expert in cars? Guess more than 100 most popular models of cars from around the world. A...
| Name | Price | Type |
|---|---|---|
| 300 gears | $0.99 | One-time |
| 750 gears | $1.99 | One-time |
| 1500 gears | $2.99 | One-time |