Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BoCoSoft,Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I initially downloaded this thinking it was a personal split screen but it's actually meant for two people which I think is a really cute idea. However whenever you type on one side the entire screen is only usable by one person, you can also only type on one side of the phone. So if you can figure out how to change that I think your app has potential to be successful.
Great app
CoSurf is a split-screen web browser for two people! Two people can surf the web simultaneously on a single device! Just set the device down on a fla...