Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tom Juranka · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
After one game it tells you that in order to see your word list, you need to buy the pro version. This is in a rather large box that takes up a lot of the screen. Below that is a smaller box that says done. Problem is the only choice it recognizes is the buy pro version. It doesn't tell you the advantages to buying the pro version or the price. Only that in order to see your word list you must buy it. Really pushy of the developer. If I don't know what the advantages are I'm not going to spend any money on it. Especially when it seems like they've made it so you have to push the buy option because the done option doesn't work. Little under handed in my opinion.
Super fun! Super fast! Super smart! speed-spell© is the hottest, funnest new mobile word game on the planet! Quickly match words as you race agains...
| Name | Price | Type |
|---|---|---|
| remove ads | $0.00 | One-time |
| Techno Theme | $0.99 | One-time |
| Night Theme | $0.99 | One-time |
| Kids Theme | $0.99 | One-time |
| Future Theme | $0.99 | One-time |
| Bamboo Theme | $0.99 | One-time |