Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MediaNews Group · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
We moved from Chico to Oregon last year. As a third generation Chico native, I appreciate being able to read about the people and activities that I wouldn’t know unless I read the Chico ER. The online edition is easy to navigate and read. Thank you for making this available. Sincerely, Betsy Gage Wassermann
I don’t know if it’s the app, or the one who runs the app, but sometimes the story that I choose which then shows up in the right column is not formatted correctly and sometimes even has parts of a paragraph cut off either missing or found elsewhere in the story. Also but it’s only slightly annoying is that many words are stuck together without a space in between them on the right hand side. On the left-hand side where you see the full newspaper it is correct but on the right where it is pasted in for my reading it has issues sometimes is what I’m saying. Other than that I never thought I would leave the print page to read on my tablet but now I am OK with it
I resisted using the online version until the ER replicated the actual paper, including the appearance of each page. Now that I get the entire paper, I use the digital version and enjoy it just as much.
The Chico Enterprise-Record e-Edition (digital replica of the print edition) is now available for your iOS device with all the standard touch screen n...