Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bell Canada · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Very efficient and quick to pay bills with credit card on the app. I strongly recommend this method. My bank (NBC) for unknown reasons quit paying and almost messed me up.
Have had an account with you for 5 yrs. Up until 3 months ago I have been able to pay my bill through your app with my credit card no problem. But 3 months ago your app and your website started telling me it could not verify my credit card or that the security number was wrong and to contact my bank. My bank told me they did not even see any kind of transactions coming from you. They saw nothing from you so it has to be on your end. My bank was even nice enough to send me a new card and it is still the same issue with you. Can’t verify card info. With your last couple of updates you screwed something up. I have always payed my bill on time but now I have to download a copy of the bill, and take it to the bank to pay it. If this is the way it’s going to be you need to give me a huge discount for the trouble you are putting me through. There are other companies out there with service just as good if not better. I can always go there. I complained about this months ago over the phone and never heard anything back from you. If I could give you no stars I would. Your customer service is atrocious.
Account information particularly usage data is delayed for hours or more giving a false snapshot of your account which can lead to extra charges. There’s no reason to delay account information other than to try to fool people into a sense of security so that bell can rack up extra charges. Very poor business practice in my opinion. UPDATE: data doesn’t even track on the app anymore. If you check the app and it says you have used x amount of data. Apparently that may or may not be correct depending on whether or not it’s in bells favor. Their suggestion was I check their website or call them to check on my usage. But when all three come out different. Which am I supposed to believe?
The award-winning MyBell app lets you manage all of your Bell services any time, anywhere, from the moment you order them. • View your Mobility usage...