Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nikita Efremov · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Even if you wanted money, you literally programmed this game to be a time sink. Did you ever calculate how much it would take to beat your game? When one objective is “Collect 100,000 coins in this level” and you only get 5,000 per run, that’s 20 repeats. And when the very next objective is “Now collect 150,000 more coins”, that’s 30 more repeats. Same goes for killing 500 enemies on a 10 enemy stage because mines don’t count even though they can kill you. Does playing a level at least 50 times just to get 1/15 objectives sound fun? How about when getting all the objectives is the only way to progress through the game? And don’t even get me started on the unavoidable enemy fire patterns or the “shoot ‘em one at a time” auto-targeting that the developer exploits by throwing around distraction enemies while you only want to shoot the giant ship in front of you. I just wish I could’ve reviewed this game back when you cared about it (if you ever did), but it took me this long to play far enough to give an honest assessment. It is truly terrible as a result of misguided developer decisions rather than anything technical or conceptual. It is an embarrassing misrepresentation of everything it pretends to be.
Great graphics, nice variety of level designs, cool weapons, sweet choppers, and great challenges. Even level one is quite challenging early on. The challenge and long levels make the grinding tolerable and fun. I love how you can unlock weapons and levels by completing the achievements. You do not have to beat the level to unlock the next one. Also, I admire the fact that the biggest in-game purchase is $20 and gets you a lot. That is very reasonable and rare in free mobile games these days. So if you get tired of grinding, you don't have to spend much at all. The game has realistic physics and the touch controls feel great. The sound effects are very realistic and sound great on nice speakers. The levels are well designed and have a great variety of looks. The graphic detail is decent and there is no performance lag. The enemies and bosses are awesome, there are a great variety in the game, and they are strategically placed. Every level has new, larger, and more powerful enemies added, and is much tougher than the previous. You feel a great sense of achievement when you purchase much needed weapons and choppers. Every purchase and upgrade is crucial for success. Plus the weapons and choppers look awesome!One aspect I find particularly interesting is the fact that every time you play the same level, it is different in several ways. The time of day continuously changes. Sometimes it seems like night, then it seems like dusk or dawn, then sunny at other times. One part of the day gives a nice purple tint to the water. Also, groups of enemies are strategically placed in the levels but within that framework, their are subtle variations in which enemies such as boats, planes, turrets, missiles, and so on, show up randomly. Even some of the enemies you see every time are placed in different locations. I also love how the vertical missile and laser strikes will continue to aim directly at your chopper no matter where you are. Anyway, thanks developers for a great vertical shooter with reasonable in-game purchases. The gameplay is addictive and fun, and never gets stale. I have played over 100 games in the genre and this is one of my favorites.
Wow, I am very surprised at and disagree with all the negative reviews. This is not the type of games you could or should use tilt control. So dude, don't complain that there ain't. The games' graphic is adequate. I think the biggest strength of this game is it awards you the sense of achievement. Yes, there is grinding in the design that you have to play every stage many times. But it awards you with achievements, which ties to your level to unlock weapons for purchase and new stages. In game money/currency you earn in the stage is crucial for weapon upgrade and purchase of new chops. I would pay for this game on PSN or XBLive if available ! Nowadays, the app store is filled up with shovel ware which lures you in with F2P then you are inhibited with time block to force you to pay. There is no such thing in this game. I beat the game few years ago. Now loaded it in my 2170 iPad. I am as happy to restart from scratch as I did in 2015.
GET TO THE CHOPPAAAAAA! Unleash the fury of the skies in HELI HELL – the ultimate bullet hell shmup that will test your mettle and your trigger fing...
| Name | Price | Type |
|---|---|---|
| Permanent Magnet | $0.99 | One-time |
| Piggy bank | $0.99 | One-time |
| Piggy bank | $1.99 | One-time |
| Wad of money | $1.99 | One-time |
| Wad of money | $2.99 | One-time |
| War cooperative | $2.99 | One-time |
| War cooperative | $4.99 | One-time |
| Government support | $6.99 | One-time |
| President's slush fund | $9.99 | One-time |
| Government support | $19.99 | One-time |