Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Domino Media Group, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Normally, I love this app and then all of a sudden it went away and came back, but not for the better. I’m unable to login and save articles. It constantly says authentication failed no matter what I’ve tried with my old credentials. I’ve attempted making new credentials after deleting and reinstalling the app. Also, when I can scroll through the articles, I’m unable to read the full article after clicking on the headline. Once on the article page, I can see the header and picture and brief intro. Nothing more. Is this just an iPhone thing? Help! I love domino and need my fix.
I was a big fan of Domino magazine back in the early 2000s. I love that it is back for the current times. The writing style is skewed a little young for me (I'm 39) but it's light and kind of humorous. All that aside, this is a review on the app, which is pretty decent. The links from the app to the online content usually work well. There is a shop feature that I have browsed but haven't purchased from. Images are great. I keep the app on my phone for when I lose interest in browsing Pinterest.
I've always loved home design magazines, and I think Domino is the best. It's geared to a younger audience, as opposed to House Beautiful or Elle Decor which are old and stuffy. The app takes the magazine to a new level, plus you can shop for items you see in the stories, many very reasonably priced. This is a home design magazine as it should be, in print and in app form. The print version is thick, heavy and gorgeous. The app is easy to use, and if I get an email about a story, I click on the link, it takes me directly to the link, bypassing an open page on my internet browser completely. It's very easy to use.
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