Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Centrica Hive Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
We updated our boiler (UK) and were told that for app access to our hot water and heating system, Hive was basically the only option. We have had issues with the hub since day one and we’ve found Hive’s team very difficult to work with. We haven’t wanted to subscribe to their premium service as it’s not something which we need, and as a result, Hive have refused to provide any support when their hardware malfunctions. Almost daily issues with the hub and thermostat going offline, so remote control of the system impossible. Have tried troubleshooting numerous times and even had the original installer come back to try to fix it- but the problem is with the Hive system and they’re apathetic to the matter. If we had to redo it, which is seeming to be more and more likely as the days go on, we would not allow a Hive system to be installed.
So far I’ve enjoyed the use of the HIVE. I like the convenience of being able to turn lights on and off, as well as adjusting my thermostats (up and down stairs) without being at home. Downside is sometimes I have to adjust the AC twice before it actually accepts the change. Or every now and then all of my lights will start turning on as if they are on a schedule daily.
Overall I’d say I’m pleased with the app. It’s incredibly simple to add new devices and configure them. The usability of the app is pretty good with the exception of 1 thing: make it so that I can turn on/off devices from the dashboard. Having to go into each device to turn them on and off is a bit of a hassle. (Note: I do have actions and schedules for a few of them so I don’t need to go into the app all the time, but there is still a need to manually turn on/off lights and switches regularly. Secondly, add the capability to group switches in addition to light bulbs. I have a group of switches that controls Xmas lights that I would like to turn on/off with a single tap. Thanks!
SAVE MONEY AND ENERGY WITH HIVE From smart heating to EV charging and so much more, Hive makes it easy to cut costs and carbon – all from your smartp...