Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cologne Market LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Downloaded it and took a look. The decanting model doesn’t make a lot of sense to me. I don’t see why I’d send an entire fragrance in and wait for it to slowly sell off a few mL at a time. Also couldn’t find many products available and had a hard time finding clear information about authenticity protections, or what happens if there is an issue with something you buy. With fragrances being so commonly counterfeited that’s one of the first things I look for on a site like this. Seems like it may just be too early for me.
This app made all my cologne buying very simple and understandable since I’m new to the game. This is app is awesome
I’ve been into fragrances for a few years and the decanting feature is honestly what got me interested in Cologne Market. Most places make you handle everything yourself if you want to sell decants, but with Cologne Market I just listed my bottle sent it in and they took care of the rest. Not having to deal with all of the backend side of things made the whole process way easier. The app is also easy to use and the fees are way better than other fragrance marketplaces I’ve used. If you’re into fragrances and especially if you’ve ever thought about selling decants, I’d definitely recommend giving it a try.
Overview Cologne Market is the easiest way to buy and sell fragrance decants. Built for fragrance lovers, collectors, and sellers, it removes the com...