Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Victor Hardt · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
the community on here is really great… makes my life way easier and saves me money
Very worth it restaurant deals & lowkey has some good events I didn’t know about
This app saved me $300 in Ubers and saved me from having to take CTA
Pool is the app where verified UChicago students eat with special deals around Hyde Park restaurants. How it works 1. Book a time in the app. 2. Sho...