Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Genesis Network · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Why would you do this? Your ads kept following us everywhere, and my child really wanted to play with the dog. But in the end, it turned out to be a boring, confusing game that seems to live its own life. Because of this, I had to deal with a full-on tantrum. Very disappointed!
Все зависает, совсем не то что рекламируют. Каждую секунду реклама 😬
Absolutely not a doge game but just some sort of Tower defence game with budget of a poptart
The great Dragon is gone, sacrificed to stop the Demon King. Now, only a hidden dragon egg holds the last hope for the magical continent. But the enem...