Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Josh Mead · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Long ago, people could make cheap int’l calls by calling a toll-free number, entering a long PIN, the foreign number and hoping they didn’t type anything in wrong. Those days are gone. ZippCall is the same thing only better, because it comes with an app and a simple phone dialing interface and no PIN to remember. And, it costs $0.02/minute to call Portugal from the US, instead of $3.00/minute with T-Mobile. I figured I was going to be on hold for a business call for at least three minutes, so I might as well take my chances and spend $10 on ZippCall just to see if it worked. It did. The only downside that I see is that my caller ID doesn’t show my number to the person I’m calling. On the other hand, is that worth $30 to me for a ten minute call? Um, no. Nice job, ZippCall!
Long ago, people could make cheap int’l calls by calling a toll-free number, entering a long PIN, the foreign number… and hoping they didn’t type anything in wrong. Those days areZippCallZippCall is the same thing only better, because it comes with an app and a simple phone dialing interface and no PIN to remember. And, it costs $0.02/minute to call Portugal from the US, instead of $3.00/minute with T-Mobile. I figured I was going to be on hold for at least three minutes, so I might as well take my chances and spend $10 on ZippCall just to see if it worked. It did. The only downside that I see is that my caller ID doesn’t show my number to the person I’m calling. On the other hand, is that worth $30 to me for a ten minute call? Um, no. Nice job, ZippCall!
After Skype was discontinued, I was concerned that my calls from the US to England and Europe would be very expensive. I tried Microsoft Teams and was disappointed. ZippCall nicely solves the problem. I now use it for my calls and it works great! The calls are clear and extremely cheap. Thanks for developing this important, well-done app.
Call any landline or mobile in 200+ countries for up to 90% less than your carrier. No SIM card, no contracts, no subscription, no ads. ZippCall turn...
| Name | Price | Type |
|---|---|---|
| $5 Calling Credit | $5.00 | One-time |
| $10 Calling Credit | $10.00 | One-time |
| $15 Calling Credit | $15.00 | One-time |
| $20 Calling Credit | $20.00 | One-time |
| $30 Calling Credit | $30.00 | One-time |
| $50 Calling Credit | $50.00 | One-time |