Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗pbt · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the PBT curriculum, but the app is very buggy. I frequently have to restart the app in the middle of a class because the video freezes or cuts out altogether. I also wish it would accommodate landscape mode throughout, as I prefer to use an iPad (larger screen) and having to switch from portrait to landscape is a bit annoying. Hope you can fix these issues in the next update!
I really love PBT, and I was super excited about this app until I tried to make a playlist and I can’t play half of the music on my playlist. Which is really inconvenient when trying to teach a class. Wish this app actually worked.
PBT Ballet conditioning classes & music to improve strengPBT is an innovative body-conditioning and strengthening program designed specifically to enh...