Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The Origin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Such a wonderful, helpful and soulful app. It Raised my awareness and helped me be so much more intentional about technology and devices, having an intentional and focused use of them instead of feeling overwhelmed or as if they were kinda always taking over my mind.
This is a great app, has helped a lot with reducing my screen time etc. Only thing keeping it from being 5 stars is that I need to be reachable for emergencies meaning I can’t have my phone on airplane mode for hours at a time. If there was an option to bypass this and keep the app open and WiFi off, that would be much appreciated! Otherwise thank you for the great resource!
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