Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗CFB, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love this app! So excited to get invited in, I now have direct access to ‘friend of the brand benefits’- exclusive perks, early access, invites to cool events, and hundreds of dollars to shop brand I love (and ones I’m discovering here). I even love their emails- it’s like having a personal stylist curating the best of the best for me.
I used to use Rent the Runway and discovered a lot of independent, high-end brands that I loved. When I first heard about Cake I was surprised to see so many of those brands offering high value cake cards. So far I have made four purchases and saved about $700. The app is a big improvement. It makes it easier to invite friends and to jump on promotions that come up. The feed is really well curated and gives you inspiration to try new looks and really lean into your own style. If you appreciate fashion as more than just clothes, this app is for you.
Obsessed with Cake!! It’s such a fun way to discover new brands. It feels like each of them are giving me a present just for shopping with them for the first time. I loved the website and the app makes it even easier to access and use.
CAKE is a private shopping community we founded to give more to people like us who love style and shopping. In partnership with brands, Membership unl...
| Name | Price | Type |
|---|---|---|
| CAKE Members (Annual) | $100.00 | Yearly |