Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MARBLE DATING CORPORATION · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I had this app and been on maybe 2-3 dates on it. After checking on this app again, I noticed that my “free trial” had ended and in order to continue being on the app, I have to subscribe to a subscription service. A subscription service to see where other users have booked reservations and vice versa. No thank you. I never even gotten an email or a notification on the app that my trial was coming to an end. Horrible business model. I deleted the app after. To the developers: good luck to you and the influencers you hired to mislead people.
This idea for a dating app that skips the small talk and filler convo and guarantees that you will be having dinner or grabbing drinks with people that you like and seem interesting to you in your area is genius. I downloaded the app to see what all the hype was about and it’s real! The UI/UX is as good as if not better than the Hinge and Rayas of the world. But the difference here is it allows you to take control of your own destiny and reap the results. You book a reservation at a place you know you like or think will be a good time and you put it out there for people to see and others request to join your dinner / drinks. It’s a win win for everyone involved. Just downloaded 1 month ago and have already had two great dates. I can’t wait to see how this app takes off because it has all the potential in the world.
This app is incredible because it gets rid of the biggest problem with dating - the small talk before a date that never leads to meeting in person. By setting the date first, it leads to so many more in person dates & less time wasted talking beforehand. The future of dating is here!
MARBLE, JUST NAME A TIME AND PLACE. Marble offers a new approach to dating that encourages members to put down their phones and meet in real life. We...
| Name | Price | Type |
|---|---|---|
| Marble Basic (1 month) | $15.00 | Monthly |
| Marble Basic (3 months) | $30.00 | Quarterly |
| Marble Premium (1 month) | $30.00 | Monthly |
| Marble Basic (6 months) | $45.00 | Semi-Annual |
| Marble Premium (3 months) | $60.00 | Quarterly |
| Marble Premium (6 months) | $90.00 | Semi-Annual |
| Receive (1 year) + Initiation | $149.00 | One-time |
| Receive (1 year) + Initiation | $449.00 | One-time |
| Receive (1 year) + Initiation | $649.00 | One-time |
| Receive (1 year) + Initiation | $749.00 | One-time |