Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Base Power · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I really appreciate the real time power usage of the app. It makes it easy monitor the impact of specific changes in the home. I would appreciate the following changes to optimize our use of the battery system: -battery level indicator (live and historical) preferably in kWh, but % would work as well -battery backup duration estimate on dashboard of current use level and/or user defined level. 0.75 kW doesn’t have relevance for me. -a detailed history of power usage over the past 24+ hours to more easily track power usage of hvac and utilities -a way to export hourly data from past month (or year if possible) -battery charging rate indicator (from grid and generator separately)
I find myself randomly checking the Base app all the time to see how much energy I’ve been using and what my battery is doing. I like that it supports the grid when I’m not using it. They send you a notification if the battery is backing you up so you can turn off things to extend the back up time. Been loving Base so far.
Others are already saying it. Bring back the battery info. I get that the battery is yours , and we should not need to worry about it. But you should have never shown it to us in the first place then. Keep your new design that tries to be more results driven of showing how much time we have, but just also give the geeks our numbers back. Also for a software defined energy provider, you all should have a customer facing API that we can get info from. That way we can do things in your little smart homes that would reduce our consumption of on battery.
Base Power provides affordable and reliable power to Texas homeowners through its battery-powered home energy service. With the Base Power app, you...