Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sarah Pierce · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This has been the longest game I’ve had in my phone. I usually delete others due to the abundance of ads (I absolutely understand sitting through ads as a trade off for a free game, but some more recent games I’ve played have been ridiculous, having more ads than playing time). The only ads I get can be skipped after five seconds, and they don’t pop up during the actual games- just before or after. There are several different types of games within this app to choose from, and difficulty levels can be chosen for each one. Another thing I like(d) is that there were no deceptive videos to lure me to download this, as there were with games like “Fishdom” or the “Scapes” series. I hope this app sticks around for a while, because I love it!
This game has a lot of positives that are almost outweighed by one serious negative (plus a few too many ads, I’d rather just pay a few bucks). Pros: a good variety of games, the ability to set the difficulty level, let’s you play the daily game selection more than once, plus unlimited times on individual games. (A lot of these brain games limit game play unless you pay a premium.) However… my eyes are not bad (I don’t have to wear glasses) but this game is so hard to see in some games. The Patterns and Logic games have terrible contrast (medium/dark colors on medium/dark backgrounds). The Planning game has subtle grooves in wood that aren’t easy to see. And while I’m not colorblind I feel compelled to point out that the special game is really not colorblind friendly nor is the logic game. The fonts in the game are thin and pale. As a graphic designer I just want to be able to customize and fix these issue because they hurt game play so much. Their development/graphics team just needs to view these games in freyscale to see how bad the issue is, or view under colorblind filters that come in apps like photoshop. Or just use safe rules…e.g. don’t put medium colors on medium backgrounds and don’t use red and green together. I don’t usually write reviews but because I like this product I took the time to write this — in the hopes that this issue is addressed. I’m tempted to quit playing because I get so frustrated playing the patterns game which is my favorite. It’s so hard to see red on medium gray etc. I hope this is changed sometime in the future.
Pattern matching. Seems simple. In programming, though, I expect it's quite complicated. The definition in game is a bit ambiguous, but the programming does not match the definition. The definition does not specify that ALL attributes must be the same or different, so clearly at least one set of attributes must be different in order to form a set. But what if 3 attributes are different? The programming doesn't recognize this. I'll give an example from level 4. Colors are magenta, teal, and green. Patterns are striped, blank, and filled. Shapes are triangle, square, and circle. Only the number is the same for each in the set: two. But the programming doesn't recognize this set, even though it fits the definition. By the way, the definition implies that it is possible to match cards that are completely identical in every way (all four attributes match) but clearly the game doesn't provide such opportunities. So perhaps the definition should be revised to clarify how the programming actually handles sets internally.
Train your brain the relaxing way with Brain Yoga. Eleven puzzle games train your memory, vocabulary, numeracy, spatial ability and pattern matching....
| Name | Price | Type |
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| 90 Workouts | $1.99 | One-time |
| Brain Yoga Premium | $4.99 | One-time |