Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Keaton.com · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Arguably too expensive… I’ve bought more than enough packs at 99¢ each that if I get bored replaying them, I’ll just delete the game for awhile; I can’t justify spending any more cash on this very simple game. The only complaint regarding gameplay is that if I restart a level, the marks I’ve made in cells to designate “No Bulb” are cleared, and I have to go thru that whole process again — which can be a lot on certain levels. This should be a second, optional clearing determined by the player. Otherwise, very fun, easy-to-mildly challenging puzzle game I can easily revisit over time.
This is one of VERY few reviews I’ve written for an app, but I love this type of puzzle (whatever the official name is) and would love to see more! In this app specifically gameplay is really smooth, and there’s an excellent scroll mechanic (which I can’t say for a lot of apps). It’s also the only game I have on my phone where I leave the music on. It’s calming and fitting for the puzzle, and together with the background it actually adds to the atmosphere of the game? As if someone knew what they were doing?? What??? But seriously, this game makes me happy, and even happier when I see and hear the thought that went into making it fun to interact with. Support a smaller app developer and play! (Adding 3/1/20) Opened the app after a week of not playing. I forgot to mention that this game SAVES YOUR PROGRESS on puzzles, which is something else a lot of apps don’t do. Love love love it.
Tests to the most simple on to the most complicated problem solving.
Light Cross is a logic puzzle game using "light bulb & beam." Set light bulbs on empty cells and illuminate all cells! This is a great way to kill tim...
| Name | Price | Type |
|---|---|---|
| Green Pack | $0.00 | One-time |
| Red Pack | $0.00 | One-time |
| Green Pack 2 | $0.99 | One-time |
| Blue Pack 2 | $0.99 | One-time |
| Red Pack 2 | $0.99 | One-time |
| Green Pack 3 | $0.99 | One-time |
| Blue Pack 4 | $0.99 | One-time |
| Red Pack 4 | $0.99 | One-time |
| Blue Pack 3 | $0.99 | One-time |
| Red Pack 3 | $0.99 | One-time |