Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Goosehead Insurance, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It’s nice to be able to see all of your policies in one place but I tried using the chat function 3 different times and each time I had to wait 20 minutes to get someone to assist me and if I didn’t respond within 3 minutes they would leave the chat.
Have been using this app for 6~ months and it is so helpful and useful. No matter the insurance carrier, I can see all of my policies with Goosehead in one place (don’t need an app for every carrier - Progressive, Travelers, Mercury, etc.). I can chat directly in the Goosehead app with a licensed customer service agent and request updates to policies (ie. vehicle change) or docs (ie. home dec page for a re-fi). Best part has to be me always being in control and never in the dark. I see how many days until my policies are renewing and the current coverage limits. Login is the easiest thing ever using my cell phone #, no saving passwords.
First off, I’m glad there is an app that makes it easy to talk to insurance support. However, there are usability issues with the app itself. First, when choosing the “state” during the “Get Started” process; the state list are not in alphabetical order. This makes it frustrating to find the state i have insurance for. Second, when chatting and the Goosehead bot leaves, it gives you no indication the time it will take to talk to support. On the computer, the chat gives an estimated wait time. In the app, there is zero notice if and when someone will help. Third, I am unable to verify my insurance information using the email and information I have on record. It constantly keeps saying it doesn’t exist. Using this app is frustrating and the developers need to do way more testing before releasing it to the public.
Stay on top of all your insurance in one place with the Goosehead Insurance app—your go-to destination for easy, secure service across your policies....