Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Pick Network Pte. Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
What is the point of having this app but we get the PIN at random and sometimes didn’t even receive. Was asked to check, Pick App, Email, Whatsapp, SMS. Just to collect 1 silly parcel. Speechless.
I tried to sign up with my email cos I got an email from Pick informing me to use the app because they are phasing out SMS notifications . It doesn’t work. Forced to use mobile number. Thereafter it wanted my name but the form in the app still doesn’t detect that I keyed in my name and family name. The dumbest thing - the form asks for consent for them to send marketing and promos via SMS. Which they want to phase out. Seriously?
Had to send a big package (vinyl player) n record over to my friend who stayed at the other end of Singapore. Referred to pick app by a friend and found it easy to use! (Bonus that the locker was located pretty conveniently even for someone who doesn’t stay near a HDB flat).
Install Pick Mobile App and: - Get notified for parcels delivered to Pick Lockers - View and manage your parcels for Collection / Return - Retrieve y...