Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗European Union Apps · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app is easy but scanning the US passport chip was quite difficult. Also, getting a selfie was also difficult as I have facial paralysis & the app kept saying I was smiling (in actuality, I appear to always frown). Once the chip scan was successful, I continued but it never did accept my selfie.
What a joke this system proved to be. Touted as a time saving global entry system, it is actually a scam that someone in the EU legal community should look into (for example who is financially benefiting from this system?) With 2 to 3 hour wait times this is definitely not providing benefits to travelers. Why would I have to show my passport over six times in order to pass through a system that should be tied to a simple facial recognition program? Journalists should dig into questions such as why are there so few machines available to scan passports, why does the app fail to recognize the name of the Lisbon airport and force the user to abandon pre-registration at step 4 of 5, why are there no attendants to help travelers with the technical steps to complete registration that cannot be accomplished through the app, and why do the on site terminals direct travelers to go to a manual passport verification window? Someone is laughing all the way to the bank and its not the hundreds of travelers being stressed out and taken advantage of by this scam.
The app looks like it would really help the entry to Europe through Portugal the summer however I’m unable to register my trip. There is no instruction on how far in advance you can register your trip. using the app it looks like you can only do it up to one week before you travel however, in the instructions it seems like you can do it anytime up to 72 hours before you travel. This is really unclear and needs to be addressed.
Speed up your next border check with the Travel to Europe app. Developed by the European Union, Travel to Europe allows you to pre-register your perso...