Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jayen Agrawal · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Nice simple app that helps sort all values for main round. But it needs the ranking ability by separating by category those chosen in the first round and side by side, choosing one or the other until there’s only 1 left in each category; then taking those and choosing one or the other until you have a top 5.
Great app otherwise. 64 cards to start, pretty diverse🙂
Can you list your top five most important values? As we go about our daily lives, it's all too easy to go through the motions without ever taking time...