Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Meeple Corp · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The confirm button needs to be moved to the top of the screen. Several times I am trying to place the domino at the bottom of my kingdom in a certain spot and inadvertently press the confirm buttton when I am trying to arrange the domino. Since there is no undo (which would be great to have if the domino choice hasn’t been made), this has led to some frustrating moments.
My physical copy of Kingdomino has been one of my favorite board games in my collection for years. So far, I’m really satisfied with this digital edition! I’m happy that this game is a one time purchase with no ads, and that all of the in-app purchases are aesthetic
There are two big problems with this app. First: the default 3D view is attractive, but anti-functional from a gameplay perspective; when trying to place a domino you’re as likely to rotate the board - needlessly - as you are to actually place the domino, which can even obscure the visibility to legal placements late game. If you toggle to 2D mode, you are presented with a board that does not move or resize, and some of the large, unhidable interface buttons will obscure places you want to play your domino. Second, while there are $50 worth of unnecessary cosmetics you can buy, the ability to implement bonus scoring rules is needlessly locked behind “rewards” which are earned by “magic dominoes” which are built by getting virtual currency for playing the game, repeatedly, without the cool scoring options that make it interesting. You also have to know that in the rewards screen, the book icons are the only ones that give you these rules, a fact which is not documented anywhere in the app or its official information publications. Frankly I expected better; this is an app that focuses on presentation, very much to the detriment of gameplay.
Winner of the prestigious Spiel des Jahres board game award, Kingdomino is a critically acclaimed strategy game. In Kingdomino, expand your kingdom...
| Name | Price | Type |
|---|---|---|
| Samurai Helmet | $1.99 | One-time |
| Dragon | $1.99 | One-time |
| Scarecrow | $1.99 | One-time |
| Spooky Castle | $2.99 | One-time |
| Japanese Castle | $2.99 | One-time |
| Dragon Castle | $2.99 | One-time |
| Castle Bouquet | $2.99 | One-time |
| Classic Theme | $4.99 | One-time |