Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Funky Food AU Pty Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve been getting my fruit and veggies from these guys for a while now and the produce has always been good quality and the service is great and you cannot beat the price.
Incredible app and company! Constantly amazed by the amount and freshness of the produce for the amount I pay (SIGNIFICANTLY less than woollies). Absolutely gem, definitely recommend trying it out
Honestly so impressed with my Funky boxes. Really fresh and great to be eating fruit and veggies that would’ve otherwise gone to waste. Also love the variety they put in the box - highly recommend!
Build a custom box of fresh, imperfect produce that would otherwise go to waste for up to 40% less than supermarkets. Fighting Food Waste In Austral...