Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Berkeley County Schools · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Hard to navigate. This is just lists - no info. No link to graduation on 5/26. Previous version much more user friendly.
When open app error shows up with time up
The previous app was much more user friendly. This version doesn’t have nearly as many resources and options to choose from. Hopefully this version is updated before the school year begins
Introducing the brand new app for Berkeley County Schools - WV. NEVER MISS AN EVENT The event section shows a list of events throughout the d...