Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sylvain Becker · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The AI is very easy to beat. It's not looking ahead more than 2 moves, it seems. Try putting 2 dots next to each other and sometimes the AI will let them go unguarded. I asked my 5 year old to play it, and he could beat it just 1out of 10 times. He doesn't look more than 1 move, so it figures. The interface is very simple but effective. Doesn't have a lot of whiz bang. I guess this game is good for kids. It might have been better if the interface was designed to be more attractive to kids.
Try to Connect 4! "4 in a Line/Row" game. Basic and Free. (Connect4)