Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sylvain Becker · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game is very low quality and graphics. Looks like a 9 yr old made it. 😕
Lasted 1 minute before deleting it.
This game is very entertaining. but I seem to find it very difficult to win which makes not as fun. Bit overall it's a great game. =D
Fun Balloon popper game. "Balloon Pop" is a challenging puzzle where you have to blow up all the balloons of the screen. You win when you have explod...