Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Banco Popular de Puerto Rico · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
If I get my password wrong more than once it automatically blocks me out. Wouldn’t be such a problem except in order to regain access I have to put in a bunch of information (including my account number which I didn’t know at the top of my head) except that every time I switch apps to retrieve this information it times out! So a NEW recovery link is sent and I have to start again. AND NOW IT WONT EVEN LET ME DO THAT. This thing has blocked me out so many times I learned my account number and now it wont even let me do the process on my phone. So if I want to do as much as check my balance pa no pasar bochorno en la fila de Church’s I have to pray that I don’t forget my password which mind you, I ONLY KEEP FORGETTING CAUSE I KEEP HAVING TO CHANGE IT. And if God forbid I do Im completely out of luck until I can get home and use my computer. I get it’s for safety and all but like this app has actually become laughably unusable for me. That’s not even mentioning how the transfer feature just straight up didn’t work for me until I called. I just want to see if I can get esos extra pechu bites or not in peace mano
Although I can more than appreciate the focus on security, but over this year alone I’ve me locked out for my account more times than I can remember. Had issues when I changed my phone number last year since it was the only verification method. Will there be plans on using an actual Authenticator app or token to install? Or maybe even approval from another device logged into the same account. Not to mention if I need to link my account to my budgeting app or any other financial apps, it does not stay connected for long if it doesn’t trigger my account to require recovery once again. I can’t add my card to my Apple wallet or Cash-app. I do have it linked with my PayPal, but only can only use it to pay with PayPal online. Cannot use it to manually pay with the card or send money to personal or business contacts. Let alone transfer money to one of my other debit cards. I have seen some improvements in the years since I’ve had my account, the innovations seem slow and built on the original engine which, in my opinion what needs the update, not the add-ons, well the ones you don’t need to download an additional app to use. The core needs the update, then the integration of these other components such as ATH móvil, Authenticator and Zelle. Maybe better integration with Plaid. I don’t only use my account in PR, I do nee to use my account while I’m away.
In 2003 I bought a house with Citibank and I was able to manage my mortgage through the internet; schedule payments, add money to the principal and escrow accounts, etc. Now in 2006 I bought another house and can do the same with PennyMac. In 2022 I can’t believe I can’t do the same with BPPR. It is still a manual process where I need to call or send an email if I want add or remove the $100 that I am adding to the principal or if I want to schedule payments before the 15th of each month. Anyways I hope this could change for better sooner than later. Muchas gracias
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