Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Centers For Disease Control and Prevention · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app is not what i thought it would be I can get my information on the internet better than this app . It’s not worth my time … you cant even ask a question very disappointed mistake in 3 stars i give it a one star rating
Seems to me that this app doesn't do much to encourage people to go get vaccinated for COVID-19. I've been following the Data Tracker for this new disease almost since the first phases, when the big news was still in China and on cruise ships. It makes no sense to me that the CDC is still listing, among its "easy-access" [my expression] data points, the percentage of Americans who have received "at least one" of the three separate injections required for optimum immunity. If the CDC continues to publish that lackadaisical statistic, it should also present the results of a study showing the percentages of people who still contracted COVID-19 within, say, one year after receiving (1) only the first inoculation, not the second one and not the booster; (2) the first two shots but not the booster; (3) all three shots. Either do the study--or save that money, because you would otherwise be spending it (again) to re-rationalize the current protocol. Instead, post the following message loud and clear on the CDC website: "Folks, if you want optimal immunity ASAP, you gotta get two full shots plus a booster--spaced properly apart. And this virus isn't going to go away. We're already trying to figure out the subsequent inoculations that we'll all need in order to maintain immunity over the next two, three, four years." How else is the CDC going to motivate full and ongoing compliance with its recommendations, now and in future years? KSSHRINK
The CDC app provides great factual information that can be used by anyone. It provides relevant information for what is currently happening through out the world. One thing that I wish was more up to date would be their statistics. There has been great changes in health the last few years so more recent statistics could better inform our society.
Get the official CDC Mobile application to access the most up to date health information. FILTERING OPTIONS Organize your home screen so that the inf...