Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Citizens National Bank of Meridian · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Please please please go back to the previous version of this app!! This version is confusing and NOT user friendly! The previous version was so much easier to navigate. Bill pay is a NIGHTMARE!! it’s hard to locate history, I have to expand the view every time, information that I don’t need is clogging up the screen and WHY CAN’T I SEE A LIST OF UPCOMING PAYMENTS??? I have to go to each account to find out when the next payment is set up! Please just go back a version and stop trying to fix what was perfect!
Overall I have had no real complaints about this app until the latest update which changed the visual layout of your charges. I may be on only one who has this problem, but I find the bold font confusing to look at. It’s harsh, overwhelming, and not user friendly anymore. I liked the old layout better. I also no longer can figure out what is being charged to my account.
Please put mobile check deposit back on the menu bar at the bottom of the main screen instead of the “Send Money with Zelle”.
Citizens National Bank Mobile Banking is like having your very own bank right in your pocket! You can check your account balances and history, transfe...