Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MunkyFun, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Awesome game! It should stay on the App Store forever! But, I have a few problems with my game... 1st. The sound is not consistent, and what I mean by this is, that I’ve had to close out the game with the double home tap (you know) and I went into the game settings to fix it and I saw that the sound button was “on” so, I turned it on then off again to make sure it was working... surprise! The sound wasn’t working still! I was confused so I turned my volume all the way up. I went back into the game again and the sound was working... until I got an ad. It just suddenly stopped working again. Please fix this! 2nd. I randomly lost all of my data from this game I really didn’t know what to do and so I started up the game again went through the tutorial and such. Then when I closed out of the game something must have happened because when I went back into the game and my data was lost again! This happened a third time and I was very dissatisfied and disappointed!! So I stopped playing this game for almost three years. I’m starting up the game and hopefully the data ACTUALLY SAVES this time.
This game has been with me for about six years. I first started playing it when I was nine and went through my phase of dying to have a horse. I would run around on the playground, copying the animation style of the horse on the game. This game stuck with me when I was going through mental health problems. I decided to download it again on my iPad about a month ago, and I had no issues. Joy came to me at being able to experience my childhood game that once helped me escape into a magical world. Today, April 21, 2020, I played it and won one of the competitions. I received “Uncle Hector’s horse” and literally jumped up and down because many years ago, I had seen a pop up that said “(this many) medals until Uncle Hector’s horse”. I had wanted the horse, but somehow wasn’t able to get it. Then, a pop up appeared, asking me to name the horse. Before I could type the name, the game crashed. I pulled it up again and was met with “I’m dan the stablehand...” and the game made me give Hector’s horse a treat and take a “picture” of it. Then, it made me go to the journal. Another pop up said, “let’s check out the care tab.” Then, the screen froze and there was a grayish filter over it. It would not let me tap anything or claim my reward from the previously won competition. I closed the app’s tab and tried to continue at least four more times. I even turned my iPad all the way off and tried again, all to no avail. Every time I entered the app, it started the “I’m Dan the stablehand...” and made me go through the treating and taking a “picture” of the horse before leading me to the journal, where the screen froze and turned gray again after the pop up that told me to go to the care tab. I tried updating the app, but nothing worked. Please fix this. I love you! ❤️🐴
First, I wanna say that a lot of these 5 star reviews about “stopping the hate” look planted. Second, my rating of this game is beyond fair and not based on stuff the game DOESNt include- why would you give a 1 or 2 star review because they don’t have more unicorns?! DUMB. This game was great. I was having a ton of fun playing with my horse. I was saving up gems and coins so I could purchase the tack sets and not buy them individually because having the set gives you a higher presentation score when you do the competitions (which become necessary to win in the later competitions). BUT, all of a sudden, the game started doing in app ads after the minigames you can play. There are already ads in the game that you can watch to get gems. These ads that pop up do not give you gems. Anyway, a message pops up that says “ANY IN APP PURCHASE TURNS OFF ADS”. Cool, so I used my saved up coins and gems and bought a tack set. Bought 3 earnets. Ads STILL didn’t turn off! I bought treats, food, competition clothes, I basically emptied all I had and THE ADS WERE STILL THERE. So now, I barely play. I cant be the ONLY person having this problem! Unless they want you to buy coins or gems with real money (that is NOT specified in the message the game gives you). Anyway, the ads are so ubiquitous basically any task you do there are stupid final fantasy ads that follow. I hardly have time to myself to play and these ads ruin that extra time I have.
Live the dream of owning and looking after a realistic horse, and share the experience with your friends! HORSE CARE Care for your horse by groomin...
| Name | Price | Type |
|---|---|---|
| Pack of 20 Gems | $0.99 | One-time |
| Pack of 1030 Coins | $1.99 | One-time |
| Pack of 42 Gems | $1.99 | One-time |
| Pack of 65 Gems | $2.99 | One-time |
| Pack of 3000 Coins | $4.99 | One-time |
| Pack of 110 Gems | $4.99 | One-time |
| Pack of 224 Gems | $9.99 | One-time |
| Pack of 7000 Coins | $9.99 | One-time |
| Pack of 450 Gems | $19.99 | One-time |
| Pack of 15000 Coins | $19.99 | One-time |